Our People

Bakery.com was founded in 1991, and its bakery roots run deep. Our team represents 165 combined years of baking industry experience, including owning and operating a family bakery, running an equipment manufacturing business, and editing an award-winning bakery business publication.


John Stricker   contact

Sales & New Business Development

With over 10 years of Internet related e-business and e-commerce combined with hands-on experience in the baking industry, John provides the necessary insight to develop new partnerships to enhance product offerings and services for all aspects of the baking industry.


Heather Henstock

Heather Henstock   contact

Web Editor & Digital Media Manager

Former editor of Modern Baking magazine, Heather covered the baking industry as a journalist for more than 15 years. She currently freelance writes, edits and manages digital media projects for a broad range of industries and businesses. She’s been with Bakery.com for three years and loves promoting the baking profession.


Tony Stricker

Equipment Specialist

“The Practical Baker” brings over 45 years experience and is a 3rd generation baker. In the morning Tony can be found at Swiss Maid Bakery the family bakery located in Harvard, IL. Tony then spends the remainder of the day at Practical Baker Equipment Company producing small accessory machines and tools as well as remanufacturing used equipment.


Kurt Stricker   contact

Ingredients and Commodities

A graduate from the University of Wisconsin Madison with a Bachelor of Science Degree in Food Science. Graduated #1 from the American Institute of Baking in Manhattan, Kansas. Over 20 years experience in Wholesale and Retail Baking with Swiss Maid Bakery. Now is the founder, owner and General Manager of Pedigree Ovens, a 12,000-sq.-ft. private label company producing gourmet pet treats.